Nike Inc. (NKE) Shares Active after Upgrade at Zacks Investment Research

Nike Inc. (NYSE: NKE) shares fell back in value Tuesday Dec 6 with slower trade volume than normal after a number of analysts weighed in on the investing value of the stock with a upgraded rating.

Meanwhile, U.S. stocks looked for direction on Tuesday with the Dow industrials trying for a fresh record a day after closing at an all-time high in the previous session.

The Dow Jones Industrial Average DJIA, -0.08% opened little-changed at 19,221, the S&P 500 index SPX, -0.01% climbed 2 points, or 0.1%, at 2,206, while the Nasdaq Composite Index COMP, +0.20%

Analysts at Zacks Investment Research upgraded shares of Nike Inc. (NYSE: NKE) from Sell to Hold today. With a rating of Hold on the shares, the company has a 52-week high of $68.19. As a means of comparison, a number of other analysts have commented on the stock recently, and Nike Inc. has secured a consensus one-year price target of $63.18, higher than the opening price of $50.83. Stock prices sometimes get a boost to the upside when analysts upgrade a stock.

Shares of Nike Inc. (NYSE: NKE) opened at $50.83 on Tuesday and has traded in a range between, $50.28 and $51.10, and last traded at $50.57, which represents a dip of $1.28 per share or -2.47% from the previous closing price.

Nike Inc. (NYSE: NKE) now has a market cap of 84.22B.

Nike Inc. (NYSE: NKE) Average Daily Trading Volume

The stock’s average daily volume is 9,356,890 shares out of a total float 1,332,230,000 and some 1,958,475 shares crossed the trading desk yesterday, lower than normal. Swing traders often use swings in trading volume to identify substantial volume accumulation or circulation by institutional investors, so trading volume is likely to increase in the next few days.

As with all potential breakouts, investors look for volume to be at least 40%-50% higher than normal on the breakout to indicate that fund managers and other professional investors are jumping in.

Institutional sponsorship simply refers to ownership of a stock by mutual funds, banks, pension funds and other large institutions.

Professional investors such as these retain substantial teams of analysts researching thousands of stocks. Thus, watching their interests is a good way to make sure you are buying the right stocks.

Nike Inc. (NYSE: NKE) Moving Averages

A moving average can also act as support or resistance. In an uptrend a 50-day, 100-day or 200-day moving average may act as a support level, as shown in the figure below.

This is because the average acts like a floor (support), so the price bounces up off of it.

In a downtrend a moving average may act as resistance; like a ceiling, the price hits it and then starts to drop again.

By identifying trends, moving averages allow investors to make those trends work in their favor and increase the number of winning trades.

Trades for Nike Inc. (NYSE: NKE) have ranged from $49.01 – 68.19, and the stock now has a 50-day MA of $50.98 and 200-day MA of $54.36. Today’s last price is 25.85%% under the 52 week high of $68.19.

Indeed, earnings growth is among the most critical things to look at in regards to stock investing and, accordingly, investors look for companies that have raised their earnings by at least 25% for 3 consecutive years.

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