Reed Elsevier PLC (RELX) Shares Active after Upgrade at Zacks Investment Research

Zacks Investment Research (Reed Elsevier PLC: NYSE) shares fell back in value Wednesday Dec 28 with lighter trade volume than normal after a number of analysts weighed in on the investing value of the stock with a upgraded rating.

Meanwhile, U.S. stocks were little changed on Wednesday, as investors found few reasons to keep pushing shares higher towards the 20,000 mark.

The Dow Jones Industrial Average DJIA, -0.11% rose 3.1 points to 19,949, essentially unchanged on the day. The S&P 500 SPX, -0.39% lost 3 points, or 0.1%, to 2,266 while the Nasdaq Composite Index COMP, -0.59% slipped 6.4 points, or 0.1%, to 5,482.

Analysts at Zacks Investment Research upgraded shares of Zacks Investment Research (Reed Elsevier PLC: NYSE) from Sell to Buy today. The company currently has a rating of Buy on the shares. As a means of comparison, a number of other analysts have spoken on the stock recently, and the company has secured a consensus one-year price target of $23.00, above the opening price of $17.74. Reed Elsevier PLC stock has a 52-week high of $19.84. Share prices sometimes get a boost to the upside when analysts upgrade a stock.

Zacks Investment Research (Reed Elsevier PLC: NYSE) shares last traded at $17.73, which is a decrease of $0.07 per share or -0.39% from the previous closing price. Opening at $17.74, they fluctuated from $17.71 and $17.74 throughout the day.

Zacks Investment Research (Reed Elsevier PLC: NYSE) now has a market cap of 36.44B.

Zacks Investment Research (Reed Elsevier PLC: NYSE) Average Daily Trading Volume

The stock’s average daily volume is 123,843 shares out of a total float 2,037,353,000 and some 16,035 shares traded hands yesterday, lower than the average. Trading volume is likely to increase in the next few days as investors often use increases in trading volume to pinpoint substantial volume growth or dissemination by institutional investors.

However, just a day of heavy buy side trading is not enough to determine a trend. So market traders will continue to look for institutional sponsorship as an indicator that financial institutions are moving forward.

Institutional sponsorship simply refers to ownership of a stock by mutual funds, banks, pension funds and other large institutions.

These professional investors have teams of analysts researching thousands of stocks, so it is good confirmation to see them buying a stock you are researching.

Zacks Investment Research (Reed Elsevier PLC: NYSE) Moving Averages

A moving average can also act as support or resistance. In an uptrend a 50-day, 100-day or 200-day moving average may act as a support level, as shown in the figure below.

This is because the average acts like a floor (support), so the price bounces up off of it.

In a downtrend a moving average may act as resistance; like a ceiling, the price hits it and then starts to drop again.

Traders can make more effective judgments on trades when they track the activity of professional investors.

Trades for Zacks Investment Research (Reed Elsevier PLC: NYSE) have ranged from $16.18 – 19.84, and the stock now has a 50-day MA of $17.28 and 200-day MA of $18.34. Today’s last price is 10.64%% below the 52 week high of $19.84.

Indeed, earnings growth is among the most important things to look at in regards to stock investing and, accordingly, investors watch for companies that have been successful at growing their earnings at least 25% or more for a 3 year period.

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